Direct mail in Pipedrive: see who scanned, then call
Pick recipients in Pipedrive, send them a printed piece with their own QR code, and see in Pipedrive who scanned, watched and booked a meeting.
Magiq Moments for Pipedrive: pick recipients from Pipedrive, send them a printed piece with their own QR code, and see every scan, video view, click and booking on the right contact in Pipedrive.
What it does
- Choose recipients from PipedriveSelect the contacts or target accounts you want to reach. No CRM yet? Upload a CSV.
- One code per contactEvery printed copy gets the recipient's name and a QR code that belongs to that contact alone.
- Activity lands on the contactWhen someone scans, watches the video, clicks or books a meeting, it is logged on the right contact in Pipedrive.
- The account owner hears it firstThe account owner gets a notification, so sales knows who to call today.
What per-recipient tracking shows in practice: Sun-Power sent 100 boxes, 25 recipients scanned, and that led to 8 meetings and 2 new clients so far. Read the Sun-Power case or see all five campaigns (639 pieces).
What lands in Pipedrive
- That the code was scanned, and when
- How much of the video was watched
- What was clicked, event sign-ups and booked meetings
The moment someone opens the box is not tracked. You decide what contact data you upload and how long it is kept, and you can export or delete any contact.
Which plan
The Pipedrive and HubSpot integrations are part of Growth and Scale. Beta participants are on Growth, without the monthly fee for the first 6 months. On Starter you can connect through Zapier, Make and webhooks instead. See the prices.
Using HubSpot? It works the same way with HubSpot.
Zapier, Make and webhooks
Want scan events in another tool as well? From the Starter plan, Magiq Moments connects through Zapier, Make and webhooks.
FAQ
What lands in Pipedrive?
On the right contact in Pipedrive: that the code was scanned and when, how much of the video was watched, what was clicked, event sign-ups and booked meetings. The account owner gets a notification.
Which plan includes the Pipedrive integration?
The HubSpot and Pipedrive integrations are part of Growth and Scale. Beta participants are on Growth, without the monthly fee for the first 6 months. On Starter you can connect through Zapier, Make and webhooks.
Do we need Pipedrive to use Magiq Moments?
No. Without a CRM it works with a CSV import.
Do you track when someone opens the box?
No. The moment someone opens the box is not tracked. Scans, video views, clicks and bookings are.
Does the recipient need an app?
No. They scan with their phone camera and the video, AR or page opens in the browser.